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4 Ways to Invigorate Disengaged Staff – Reputation Management

The longer employees stay with the company, the less likely they will be engaged with what they do. A recent study done by Bain & Company, a global reputation management company, came to this...

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Avoid Fake Reviews! – Online Reputation Management

Even if you’ve never heard of it, chances are, you’ve seen it and read about it. Increasingly, businesses with an online presence ask their customers to write positive reviews of their products or...

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4 Reputation Management Tips for Handling Negative Reviews

You don’t have the option of pressing a delete button to eliminate negative reviews on Yelp, Google+, and Home Stars, or any other third party review sites for that matter, but you have these options:...

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How to Request an Online Review from a Customer

You’ve noticed that your competitors have reviews on sites like Yelp and Google+. Other than recruiting staff and friends to write reviews for you, you wonder how you can get customers if you don’t...

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Is Online Reputation Management Dead?

Last week, I attended a seminar on Online Reputation Management in downtown Toronto. The main discussion in the seminar was whether online reputation management is dead or not. Important reputation...

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Top 10 Ridiculous Public Relations Blunders of All Time

The aim of public relations is to depict your business in the best way possible. This can range from establishing yourself in the market to doing damage control. Unlike advertising, your goal is not to...

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5 Reliable Review Sites For Crowdsourcing

Online crowdsourcing is very real and one of the most important aspects of Online Reputation Management and Digital Marketing. When it comes to making a decision about hiring a contractor or finding...

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5 Yelp Marketing Tips for Small Business Owners

Our digital marketing agency in Toronto which specializes in online reputation management has come up with 5 tips to help you successfully promote your small business on Yelp. If you are a small...

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How a BBC Interview Turned into a Viral Video

You can spend years building an (online) reputation and it can all be destroyed in the blink of an eye. Or, you can become larger than life. Do you think we are exaggerating? Let me refresh your memory...

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How a Sports Copy Editor Made It to the News Himself

Let me refresh your memory. It was October 4 when the Blue Jays played against the Orioles. An epic victory for the Blue Jays in the wild-card game where Edwin Encarnion lead the Jays to victory with a...

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